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September 30th, 2010

SPROUT


My dad was in town last night and was telling us about a company he serves on a board for – called Sprout. Sprout is a line of baby food that was developed by the co-founder, Tyler Florence – father and chef. Packaging is eco -friendly and in a pouch and ingredients pure organic. Sprout just got the ok to go into WalMart which will clearly increase their distribution significantly. Wal Mart is a tough customer to ship to, but it sounds as though Sprout although a relative new start up, has it together to handle shipping to Wal-Mart. Love the Sprout concept, packaging, name and message. Too bad that my baby is 12 years old….

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September 16th, 2010

Email List Companies

You would think this is an area without much creativity. We have been researching and trying out different email list management companies and believe it or not, these firms do everything they can to make this dry task fun. We are signing on with MAILCHIMP. They are responsive, interactive and make creating, testing, editing and tracking lists actually enjoyable. Best of all their customer service is quick and personable – can’t top that. Now, if someone could just input the 5,000 email names sitting on my computer to their database….

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